Tesla
has already made an impact on the market with the introduction of its new
models in the market every now and them. Particularly, Tesla Model S was the
one which started it all for Tesla. It was the breakthrough model for TSLA Motors. However, in the new Tesla Model III, the company has planned to include
the SUV and Wagon versions in it. The company said that this model will be
designed with a broad audience in mind. Hence, this will help the company to
offer a wider variety of models including SUV and station wagon as well
It
is believed that many people, including Elon Musk, has benchmarked the BMW 3
series for Tesla Model III. However, it will difficult to keep up with the
benchmarked model. The company will have to work a lot on the Tesla Model III
in order to compete with the class leading Bimmer. Chris Porritt, the vice
president of Tesla engineering says “the Model III will have to come in more
than just sedan flavors; one of the easier and more obvious choices would be a
two-door coupe model. Hence, the door is wide open to any of a number of ideas
to broaden the appeal of the Model III. Tesla is doing something similar with
the Model X SUV, which shares the same chassis as the Model S sedan, but a
station wagon has only been imagined by concept artists so far.
Furthermore,
he added that the company’s main focus at the moment is on the volume and the
cost. Hence, the company believes that it will have to keep comparable prices
with the competitions in order to survive and compete in the market with the
likes of BMW, Audi, and other luxury automakers.
Hence,
it is expected that including SUVs and Wagons in the Tesla Model III will give
the company a wider variety to offer to is consumers and Tesla’s appeal will
grow exponentially.


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